We help ambitious brands unlock their next stage of growth through digital strategy, systems, and storytelling.
Trusted by Brands at Every Stage
What We Do
We partner with beauty, lifestyle, and consumer brands to design digital systems and experiences built for scale.
Website Strategy & Optimization
Build and refine high-performing websites through audits, CRO strategy, and seamless execution.
Acquisition Strategy
Expand your reach with paid media, partnerships, and collaborations designed for measurable growth.
Retention & Loyalty
Turn first-time buyers into loyal customers with lifecycle programs, subscriptions, and loyalty systems.
Digital Infrastructure & Operations
Strengthen your systems and workflows with the right tools, automations, and integrations.
Financial Planning & Forecasting
Bridge strategy with numbers to make smarter financial decisions and sustainable growth plans.
Merchandising & Go-to-Market
Align products, pricing, promotions, and channels to drive growth across every customer touchpoint.
Experience Across Leading Platforms
Freethought built out our TikTok-to-Amazon strategy—forecasts, assortment, execution—giving us a clear roadmap to win on a fast-moving new channel.
Freethought transformed our email automation—from welcome to loyalty to replenishment and re-engagement—driving stronger retention across every touchpoint.
Freethought built us a site tailored for an emerging brand—integrating reviews, post-purchase surveys, and streamlined content that set us up to scale.
Freethought evaluated our wholesale and gratis ordering options and gave us clear, tailored paths forward. When we launched our ERP, Chrissie led the DTC-to-3PL integration and kept the rollout smooth from start to finish.
Working with Chrissie on our website was an excellent experience. Her deep expertise, flexibility, and proactive approach make her an invaluable partner. Chrissie consistently delivers high-caliber digital work and is a trusted driver of our online initiatives.
We partner with brands shaping the future. Whether you’re refreshing your site, rethinking retention, or planning for scale, we’ll help you get there — faster, smarter, and with intention.